
From LAURA SAYRE
The New Farm
A grower- and processor-driven movement explores how to produce apples with fewer chemicals in the moist and buggy East
Can Pennsylvania’s apple sector figure out new production methods and systems that will meet even certified organic standards? Some industry leaders are beginning to think the answer may be yes. On November 12, 2003, the State Horticultural Association of Pennsylvania (SHAP) called for the formation of a task force to encourage sustainable and organic apple production in the Keystone state. The task force has been taking its assignment seriously, and task force chair Dr. Jim Travis says he is strongly optimistic about the possibilities.
“There are 25,000 acres of apples in Pennsylvania, 70 percent of which are harvested for processing apples each year,” says Travis, a plant pathologist with Pennsylvania State University’s Fruit Research and Extension Center in Biglerville. “We think as much as 20 to 25 percent of those acres could be transitioned to organic.”
The barriers lie not so much in production methods, Travis explains, or even in markets, but in the availability of certified organic processing facilities and—more fundamentally—in coordination among different segments of the fruit business. “Some growers say the markets aren’t there. But then buyers tell me, give us more organic fruit—we can sell whatever they can grow.”
The idea behind the SHAP task force is to build that coordination and thereby rachet up Pennsylvania’s organic capability over time. Converting conventional orchards takes three years under certified organic growing practices before the fruit can be sold as USDA organic. Bill Kleiner, Penn State Cooperative Extension agent for Adams County, is the task force’s vice-chair; other members include growers, processors, and fresh-fruit market representatives.
The full committee has met twice, in December and March, to find out “what’s possible, what’s required, what needs to be learned.” In addition, Travis has been traveling the state, gathering the pieces of the fruit-growing and -processing puzzle that could be assembled into an organic whole.
The overriding goal is to keep Eastern fruit growing viable.
One of those pieces is keeping the flow of Pennsylvania apples consistent into the “Eastern apple” stream—the broad marketing label for apples from this side of the Rocky Mountains. The use of controlled atmosphere (CA) storage by more Eastern producers has increased retail buyers’ interest, but keeping a consistent supply of high-quality apples is critical to competing with Washington and foreign imports, says Diana Aguilar, executive director of the Pennsylvania Apple Marketing Program.
Developing new organic market sectors at the commercial level is always a matter of balancing dependable, certifiable supply with the expanding—but not consistent—demands of the organic marketplace.
More at Rodale Institute→
~~